Welcome to Herbert Financial Group, where all the financial needs under one roof are met with precision and expertise. Our expert team is dedicated to providing comprehensive financial solutions, designed to grow your wealth, protect your assets, and secure your future. From retirement planning to investment management and business protection strategies, we are your trusted partner every step of the way. At Herbert Financial Group, integrity and innovation drive our mission to help you make confident, informed decisions.
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Born in a small village in the Andes mountains of Peru without electricity or running water, Tania Herbert began her entrepreneurial journey at just five years old, selling produce at local farmer's markets with her grandmother. These early experiences taught her how to connect with people, sell effectively, and develop a strong work ethic. Driven by a dream of education and opportunity, Tania made her way to the United States, earning her master's degree in finance from Azusa Pacific University in Southern California.
After an impressive career as a captive life insurance agent where she earned Rookie of the Year and Million Dollar Round Table in her first year during the 2008 recession, Tania realized her dream in 2021 by founding Herbert Financial Group from her basement. Within just three years, the business grew enough for her to purchase her own building in Monrovia, California. Her firm specializes in helping business owners with tax mitigation strategies using life insurance and cash balance plans, serving clients across industries including construction, welding, dentistry, engineering, and meat markets.
Tania credits her success to strategic vision and surrounding herself with talented professionals. Her team includes CPAs, enrolled agents, senior accountants, and financial analysts who share her vision and values. As Lafayette Life's top pension producer and top producing agent in 2024, Tania balances her professional achievements with family priorities, including her 8-year-old daughter Micaela, mother Amalia, brother-in-law Alfredo, nephew Smith, and fiancé Ashraf "Andy" Hanna. Looking ahead, Tania plans to acquire another office building and eventually expand Herbert Financial Group to 20 locations as a franchise, creating a lasting legacy of financial empowerment.
Comprehensive financial solutions tailored to meet all your business and personal needs, under one roof.
Maximize your savings and minimize tax liabilities with expert strategies tailored for optimal financial success, all provided under one roof.
Ensure the growth and stability of your business with our comprehensive financial planning services, all provided under one roof by financial experts.
Plan for a secure future with personalized retirement and pension strategies that are designed to meet your unique needs, all under one roof.
Protect and preserve your legacy for future generations with our comprehensive estate planning services, all under one roof.
"Herbert Financial Group transformed our tax strategy. They helped us save significantly, providing expert advice and unmatched dedication to our financial health, all under one roof."
"Working with Herbert Financial Group has been a game-changer. Their business financial planning services ensured that all our financial needs were met under one roof, keeping us on track for sustainable growth."
"Thanks to Herbert Financial Group’s retirement planning services, we’re confident in our financial future. They tailored a comprehensive plan that met all of our needs, all under one roof."
Collaborate effortlessly with Herbert Financial Group. Our secure solutions streamline your transactions and ensure accuracy, covering all your financial needs under one roof.
Trust Herbert Financial Group to deliver secure and reliable transactions. Our commitment to archiving every session reduces risk and enhances security, ensuring all your financial needs are met under one roof.
Herbert Financial Group offers personalized solutions, giving you the freedom to manage your financial needs when and how you prefer. We provide all your financial services under one roof.
In "Success Without Borders," Tania Herbert, founder of Herbert Financial Group, shares her incredible journey of overcoming adversity and the inspiring stories of individuals who rose from humble beginnings to achieve their dreams. This book highlights that success isn’t a one-size-fits-all formula. Whether through wealth, personal fulfillment, or giving back, "Success Without Borders" explores the many forms of success, offering real-life examples of people who have achieved it.
Drawing from her personal experience of starting with nothing and building Herbert Financial Group into a leading financial consulting firm, Tania reveals the power of resilience, perseverance, and vision. The stories in this book show that with the right mindset, anything is possible, no matter where you start. "Success Without Borders" isn’t just about financial success but about overcoming the odds to turn dreams into reality. Entrepreneurs, professionals, and dreamers alike will find the motivation and insights needed to pursue their own paths to success, all under one roof with Herbert Financial Group.
3 weeks ago
Great group of people. Very professional and knowledgable especially for tax planning.
2 weeks ago
Being a client of Herbert Financial Group is one of my best experiences. They have tax preparers, accountants, and more. They are all professionals. Mrs. Tania is a hardworking woman who gives help to everyone who needs it. I am so grateful for her services.
2 months ago
I cannot speak highly enough about Herbert Financial Group! Their expertise in managing living trusts, taxes, life insurance needs, and investments is unparalleled. They truly are a one-stop operation, making it incredibly convenient to handle all my financial needs under one roof.
4 months ago
Tania and the team, at Herbert Financial Group were exceptional – professional, helpful, and always going the extra mile to ensure our success. Their personalized service and expert guidance made the entire process smooth and stress-free. If you want to supercharge your tax savings and work with a team that truly cares about your success, Herbert Financial Group is the way to go. Don't miss out on this opportunity to transform your financial future with the best in the business. Thank you, Herbert Financial Group, for your outstanding service – you've won a customer for life!
a week ago
To get straight to the point: these people deliver results!In March, 2024, on a referral by a friend, I went to them for assistance with getting an SBA loan, which I had only a glimmer of hope I could get, because everyone else had told me that my business lacked the longevity, track record, and financials to qualify for approval under the stringent government guidelines. Andy and Tania took a thorough look at my business, my idea, and me as an applicant, following which they assured me there was a loan program, for which I can qualify. Then, they patiently guided me through the incredibly tortuous process of getting the loan. In the end, the SBA approved and funded a $200,000 business expansion loan, which has already helped accelerate my growth from a small to a mid-size business. The people working at the company are courteous, professional, and extremely knowledgeable and well-informed, boasting decades of experience in the financial services industry. So, good luck—you have found the right people! Stefan
5 days ago
Just recently had life changing surgery and I reached out to Andy, He was more than accommodating in every aspect. Him and his group are top notch! They have a customer for life !
We celebrate individuality and collaboration. Our team thrives on authenticity and diversity, creating stronger financial solutions for all your needs under one roof.
We embody fearlessness with trust and transparency, empowering our clients with secure financial strategies that help them achieve their goals, all under one roof.
Our pursuit of excellence is relentless. At Herbert Financial Group, we continuously learn and innovate, ensuring we offer the best financial solutions, all under one roof.
Innovation knows no limits. We constantly push boundaries to create groundbreaking financial strategies, providing all your financial services under one roof.
Compassion drives us. We lead with empathy and make a positive impact on our clients and communities, delivering all their financial needs under one roof.